The AFL's New York Jets meet the NFL's Baltimore Colts in the third annual Super Bowl.
THIS TELEVISION 'DIRECT LINE' AUDIO AIR CHECK, RECORDED OFF THE AIR AT THE TIME OF THE ORIGIANL BROADCAST IS A COMPLETE VERSION, RUNNING 3 HOURS & 24 MINUTES.
NOTE: This Super Bowl 111 NBC TV broadcast football game, as far as thoroughly researched and as known, does not exist in any COMPLETE broadcast form in the Paley Center for Media, UCLA Film & TV Archive, or The Library of Congress.
In the Miley Collection what ONLY exists of this game, complete, is the RADIO broadcast of Super Bowl III between the New York Jets and Baltimore Colts called by Pat Summerall, George Ratterman, and Charlie Jones.
For this TV version, Curt Gowdy, Kyle Rote, Jim Simpson and Al De Rogatis report live from the Orange Bowl in Miami, Florida. There is a pre-game program show with players being interviewed and projections being made. There is a pre-game show on the field. The Apollo 8 astronauts pledge allegiance to the flag and the beginning of Super Bowl III is underway.
The game was broadcast in the United States by NBC. Curt Gowdy handled the play-by-play duties and was joined by color commentators Al DeRogatis and Kyle Rote in the broadcast booth. Also helping with NBC's coverage were Jim Simpson (reporting from the sidelines) and Pat Summerall, on loan from CBS (helping conduct player interviews for the pregame show, along with Rote). In an interview later done with NFL Films, Gowdy called it the most memorable game he ever called because of its historical significance
Baltimore is shut down by the Jets in the first half 7 to 0. Halftime ceremonies praise the "spirit" of America with colorful floats and words of tribute. Bob Hope is interviewed by Jim Simpson on the playing field, as the second half begins. Joe Namath is named Most Valuable Player as the Jets upset the Colts 16 to 7.
To date, Television's broadcast of Super Bowl I and II are "lost" video presentations that the public can presently view or listen to in its entirety.
NOTE: Super Bowl 3 is currently uploaded and viewable on You Tube. It runs for 130 minutes. The ATA version recorded off the air, at the time of the original broadcast runs for 203 minutes (33 more minutes of broadcast time). It includes the opening NBC Peacock.
NOTE:
Most of the first Super Bowl in 1967 was lost to history - until a dusty copy of the broadcast was found in a Pennsylvania attic IN 2005. Now it's in legal limbo.
Jack Whitaker was a play-by-play announcer for the very first Super Bowl, back before the "Super" name even stuck. Yet he never had a copy of his own broadcast. He passed away at the age of 95 in August, 2019.
Once he stated, "All I have is what's in my memory,"
Neither CBS, where Whitaker worked during the 1967 game, or the other network that televised it that year, NBC, have recordings of the match up between the Packers and the Chiefs.
There are snippets of tape available, mostly from the sidelines, but most of the game has been lost to history until a man found a copy in an attic in Wilkes-Barre, Pennsylvania, and came forward with it in 2005.
For the past 18 years the man's incredible discovery is in a sort of legal limbo, and the tape is yet to be seen by the public.
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The Paley Center for Media, a cultural organization, restored the recording -- originally on two-inch quadruplex tapes -- but "we keep it locked up in a vault," said Ron Simon, Paley's curator.
Simon has seen the whole game -- complete with an interview of Packers coach Vince Lombardi at the end. He called it "a remarkable document."
"It's really a history of what the game is," he said.
But he needs the permission of the man who found the recording, and "maybe the NFL's permission too," to screen it for anyone else. Steven Harwood is an attorney for the man, who wishes to remain anonymous.
Harwood said he'd like to strike a deal with the NFL, which has a copyright on the game. But he suggested that the two sides don't see eye to eye about the tape's worth.
"We feel being compensated for preserving it for all these years is certainly a reasonable thing to do," he said in a 2015 interview.
Harwood cited what Sports Illustrated wrote in 2005 when it listed the tape as one of the sports world's 25 "lost treasures" -- an estimated value of "more than $1 million."
"To put that in perspective, the going price for a 30 second commercial in the 2023 Super Bowl cost 7 million dollars.
Super Bowl II has recently partially been found related to the live television broadcast, January 14, 1968.
In recent years, it has been alleged that a copy was found in the vault of NFL Films and that said copy was being restored for re-release, although this claim has not been confirmed and has apparently been directly denied by an NFL Films employee.
Despite this, a reconstructed copy showed up on YouTube in March 2013, using still photographs, video snippets and the entire, unedited audio track of the radio broadcast, although it has since been removed due to a copyright claim by the NFL. It is currently unclear as to how said audio was obtained by the uploader, "LambeauPackerBacker", in the first place.