June 20, 1948 - May 30, 1971
ED SULLIVAN SHOW, THE, (TOAST OF THE TOWN)
Television's longest running variety series. Originally, titled, TOAST OF THE TOWN, the name of the series changed on September 18, 1955 to THE ED SULLIVAN SHOW. Most remembered for introducing many stand-up comedians, and musical acts, including The Rolling Stones, Elvis Presley, The Beatles.
Most of the 1,087 broadcasts, encompassing 10,000 performers, have been archived. The major exceptions are the first half-year of shows circa 1948 of which a few kinescope excerpts survive.
The ED SULLIVAN SHOW was a spectacular show-case that for twenty-three years entertained the American family. In its prime, more than thirty million viewers, young and old, tuned in at the same time to view popular culture.
The guests include Jack Carter, James Cagney, and Robert Montgomery.