June 20, 1948 - May 30, 1971
Oldest known surviving broadcast content, in any format or transcription, of a TOAST OF THE TOWN opening and closing and comic stand-up routine, extant only in the Archival Television Audio, Inc. archive.
In 1948 there existed only 600,000 TV sets in America. Practically all television broadcasts were aired LIVE including TOAST OF THE TOWN which would not kinescope their shows until December 5, 1948.
ED SULLIVAN SHOW, THE, (TOAST OF THE TOWN)
Television's longest running variety series. Originally, titled, TOAST OF THE TOWN, the name of the series changed on September 18, 1955 to THE ED SULLIVAN SHOW. Most remembered for introducing many stand-up comedians, and musical acts, including The Rolling Stones, Elvis Presley, The Beatles.
Most of the 1,087 broadcasts, encompassing 10,000 performers, have been archived. The major exceptions are the first half-year of shows circa 1948 of which a few kinescope excerpts survive beginning with broadcasts December 5, 12, and 19, 1948.
The ED SULLIVAN SHOW was a spectacular show-case that for twenty-three years entertained the American family. In its prime, more than thirty million viewers, young and old, tuned in at the same time to view popular culture.
The guests archived in this earliest known TALK OF THE TOWN air check are Toni Kelly, with chorus on a boardwalk, in Atlantic City, and a 12 minute stand-up comedy routine by Jan Murray.
Variety reviewed this broadcast stating,
“JAN MURRAY WAS ON FOR A FULL 12 MINUTES OF THE HOUR-LONG SHOW WITH SOME VERY FUNNY BITS WHICH HAD THE STUDIO AUDIENCE YUCKING AS MUCH AS THE HOME AUDIENCE MUST HAVE LAUGHED.
AS WITH MOST NITERY EMCEES, THE STRAIN TO AVOID BLUISH PATTER WAS EASILY APPARENT BUT MURRAY CARRIED IT OFF OKAY.
WITH THE RIVAL “TEXACO STAR THEATRE” ON NBC-TV ON THE PROWL FOR SUITABLE EMCEES, MURRAY’S A CINCH TO GET A BID, AND FOR MORE PAY, TOO.”
NOTE: It was Milton Berle who got the nod, first to appear (audition) June 8, 1948, succeeded by other temporary hosts including Harry Richman, Georgie Price, Henny Youngman, Morey Amsterdam, Jack Carter and Peter Donald who all rotated in the Host's Spot, during the Summer of 1948, but NOT Jan Murray.
The final choice by NBC to become permanent host of THE TEXICO STAR THEATER was Milton Berle, beginning September 21, 1948...and the rest is history!).
Also, remarkably preserved in this TV Audio Air Check is the entire 2 minute opening and closing of this 6th "TALK OF THE TOWN" Broadcast.